The day after the Los Angeles Lakers celebrated their 16th NBA championship with a parade down Figueroa Street, the Los Angeles Convention Center prepared itself for an event we at i365 got even more excited about – LegalTech West 2010. This show touts itself as the largest and most important legal technology event of the year, and in celebration of the first day of summer from the day before, i365 went with a beach theme and signs reading ‘The Beach is calling – EVault takes care of the backups so you can relax.’

This sign provoked a lot of comments from attendees stating how they wished their backup solution was that easy. Cloud-based backup and recovery through i365 is simple, bureaucracy isn’t. In regards to data security, there were many similarities between sole-practitioners and the veterans who walked around as if Legal Tech was fulfilling their ABA pro bono service requirements. Both have the obvious need and desire to have all their documents backed up, but who can they trust? What makes one online backup company different from another? Why would they change what has worked (or hasn’t) for years?
It was exciting being in the i365 booth with documented proof to answer all these legal-related questions. Of great interest was information about our EVault SaaS and EVault Software, which highlighted common legal trigger points like end-to-end encryption, advanced levels of security with easy-to-access restores. Our “Data Backup for Dummies” book was a real hit with the sole-practitioners and smaller law firms. After thumbing through one of our legal customer case studies, one guy waved it to me and said, “This thing answers all my questions!”
It’s no 16th world championship, but it was definitely a nice victory for us at the i365 booth.
Posted by Lee Bergs
